Ecommerce Blog

We're excited to introduce you to the brand new Bluepark V2 Themes. We've rebuilt the Bluepark online shop experience from the ground up to create themes that will look great, improve the customer's experience and comply with Google's requirements for modern, user-friendly websites.

Gift vouchers are a great way to promote as last minute gifts or at Christmas, once the last posting date has past, as they can be delivered instantly online. Find out how to set yours up with our guide.

Learn about what website cookies are, how they're relevant to your online shop, and how to add the cookie consent banner to your website.

Add a powerful Product Finder or Gift Finder to your online shop to improve user experience and reduce the number of clicks customers need to do to find the products they want to buy.

The first thing to understand about all Bluepark themes is that they do not determine the content that appears on the page. This allows you to edit your theme, or choose a completely different one, without affecting the content that appears on the page. This means that all sections on the homepage, and indeed other pages, can be edited, moved, or deleted, and new ones can be added in as you wish, giving you much more control and flexibility.

Learn how to add Facebook Pixel to your site to track Facebook and Instagram ads or simply when people are interacting with your online shop via Meta sites.

Connect your online shop to Google Analytics to access a wealth of data on your visitors and customers for free to help make improvements to your site, your product range, and the service you provide.

Our ten step checklist will help ensure your online shop is ready to take sales as soon as you go live.

Alongside other marketing techniques, blogging provides a simple and cost-effective way to steadily, and passively, attract visitors and improve SEO.